After the hype and hoopla about Amma doling out freebies ,its time to relish free stuff for home and interior designing. Companies like Urban Ladder and Pepperfry have joined the Freebies bandwagon.
Online furniture retailers are offering free interior design services to customers so that they can visualise the design . This increases the chance of improvisation in designing. Urban Ladder is rolling out Urban Interiors app which would help customers design their dream homes through augmented reality. Competitors are bound to follow suit. The key differentiator would be the ease of app and the design offering which could fit within the constraints of smartphone screen.
Nevertheless, its an innovative step and would go a long way in enriching customer experience.