Mark Twain famously said “If you don’t read the newspaper, you’re uninformed. If you read the newspaper, you’re mis-informed.” ―, media is no longer restricted to newspaper there are other modes of Media lets dwell on this.
#SocialJournalism or #SoJo has an objective, to erase the idiom ”If you don’t read the newspaper you are uninformed, If you read the newspaper then you are misinformed.”
We Indians are notorious for not recording our history meticulously as most others do. This is no longer a short coming because now we have Google Chacha to turn to anytime we need to check on any information from the times gone by.
Coincidentally we started our experiences with media in the month of January 1780, with the publication of the first newspaper Hicky’s Bengal Gazette. 238 years later, According to the Registrar of Newspapers for India, there are 1,10,851 registered Publication in India as of 31st March 2016. we are now attempting to prise the media from the clutches of the evil commies, unfortunately practice nothing that they preach to us on subjects like Democracy, Freedom of Speech & Expression, tolerance & debate. This noble vocation which was once on a very high Pedestal has become the victim of Agenda driven, motivated, biased & intolerant persons, Media became a vehicle to influence young impressionable minds. When it should be the means of conveying information to Public and Government of the day.
After the newspaper, came the Radio (All India Radio (AIR), officially known since 1956 as Ākāshvāṇī (“Voice from the Sky”), is the national public radio broadcaster of India and a division of Prasar Bharati. Established in 1930, ) technology evolved Radio was converted to transistor and soon we had pocket transistor, FM broadcasting began on 23 July 1977 in Chennai, then Madras, and was expanded during the 1990s, Television followed Radio. the television in India started with the experimental telecast starting in Delhi on 15 September 1959 (official launch date) with a small transmitter and a makeshift studio. The regular daily transmission started in 1965. As of 2016, the country has a collection of over 857 channels of which 184 are pay channels. By the year 2014. Media had hit it nadir. Credibility was non existent. Public disbelieved every word mentioned by media.
We progressed from Print to Audio to Audio visual, with technology newer innovation were offered we kept experimenting with each, Blogs, then Micro blogging sites and now we are in the era of Digital Media, where we are employing, Print, Audio & audio visual techniques.
#SocialJournalism is attempting to set right the above stated deficiencies, The most challenging task before us is to restore the credibility of Media, infuse positive outlook , present news in a positive format. Media cannot be about gloom and doom all the while, it cannot present news as silver lining to dark clouds. By no stretch of imagination #SocialJournalism does not translate into, not having any political preferences or subscribing/supporting any ideology, #SocialJournalism entail not looking at all events and incidents through one particular coloured lens and leaning to one side,which results in presenting news in a specific single colour and skewed perspective. We must not allow our political preferences and ideological mooring to be visible in our reportage.
We will have to respose faith in the consumer and their ability to comprehend, decipher information and reach their own conclusions.
#SocialJournalism is not about profits, its not about agenda, political loyalties and narratives #SoJo is here to stay its by the passionate, for the passionate of the passionate.
Social Journalism will overwhelm all other forms types and kinds of Journalism.
Hip Hip hurray #SoJo
Picture Credit: Screenshot from Twitter @DDNational